FGCU Adaptive Sports and Recreation Day 2024 and 2025

Coordinate

Community Agencies by inviting them to the Community Agency Expo
Day-of Activities includes ensuring event advocacy and quality

Outreach

Social Media Management
Contacting previous attendants

Design

Promotional content includes event flyers, translated flyers, and the website.
Fundraising material

Sky Santamaria riding on the FGCU GIDDI Goose Caboose- named Golf Cart on Adaptive Sports Day

FGCU Adaptive Sports Day

FGCU Adaptive Sports Day Initiative
- Role: Lead Coordinator and Designer
- Result:50% increase in pre-registrations and improved communication efficiency.
- Logistics & Team Management:
  - Coordinated and trained a team of eight to fifteen student employees and event volunteers in accessibility practices.
  - Optimized day-of communications by recommending and budgeting for long-range walkie-talkies.
- Design & Marketing:
  - Designed and maintained the FGCU Adaptive Sports website, incorporating past news and media.
  - Created an FGCU Marketing-approved, multi-lingual event flyer (English, Spanish, and Creole).
  - Designed flyers for an on-campus fundraising event (Unique Abilities Day).
- Outreach & Community Engagement:
  - Led outreach to local community agencies to host the Community Agency Expo.
  - Incorporated past attendee feedback to implement successful changes.
Key Project Challenges
- Establishing Foundations (Year 1): Onboarding quickly as a newcomer to the area required intensive self-directed research into FGCU internal resources and local community agency outreach to establish event partnerships.
- Feedback to Action (Year 2): Developing a system for effectively analyzing and applying past attendee feedback to inform and drive promotional strategies for greater event success.
My work on Adaptive Sports Day was a crucial step in shaping my design philosophy. The need to create multi-lingual, FGCU-approved flyers and train staff on accessibility protocols taught me that design is advocacy. This entire project gave me a strong footing in Instructional Design, demonstrating the essential link between creating clear, effective content and championing inclusivity for the disability community.